An innovative solution combining cutting-edge digital embellishment and hybrid printing technologies to enhance sustainability and performance.
STARSHINE™ is our unique metallic-effect finishing process for self-adhesive labels, designed to transform any surface into a sophisticated, elegant, and visually engaging.
The STARSHINE™ Printing Process
Trigger image applied.
Trigger image cured.
Digital metallizing image.
Optional overprinting with wide-gamut color options.
Reduce
A metallic embellishment with reduced emissions
About:
- Metallic embellishment printed digital and hybrid (conventional and UV Inkjet) with reduced CO₂ emissions
- Achieve a uniform and shiny metallic feel & look, comparable with conventional embellishment solutions
- Over-printable to highlight all color gamut with the highest metallic effect
- Flexibility with print-on-demand and label design
- Can be combined with our internal adhesive coating expertise to achieve the most sustainable pressure sensitive detachable labels for bottle recycling
Technical info:
- Significantly reduces foil waste and minimal tooling
- Required safety - approved ATEX and CE conformity
- Fewer hazardous chemicals and lower solvent content vs. gravure printing
- Compatible with in-line production using conventional and digital printing
- Compatible with various substrates
Sustainable achievements
Designed to reduce CO₂ emissions by up to 80% compared to traditional metallic foils, it minimizes waste and setup time while delivering superior visual effects.
Global capabilities
We are expanding STARSHINE™ production across multiple global sites to serve our customers with a wider network of equipped facilities offering sustainable labeling options.
- Nocera, Italy
- Witzhave, Germany
- Leeds, UK
- Bucharest, Romania
- Blois, France
The Flow campaign.
A gentle footprint for conscious choice
The Flow is a story of transformation — a conscious shift toward mindful choices and sustainable practices woven into the fabric of everyday life.
Channeling The Flow to Sustainability.
Uniting stakeholders in the mission to protect our planet
How many different "flows" are part of this collective movement toward conscious, sustainable choices?
- A flow of awareness, from end-users making more impactful consumer choices.
- A flow of change, where brand owners reshape their approach through a sustainability-first lens.
- A flow of innovation, connecting the entire packaging value chain toward concrete actions.
Striking visual impact, that emphasizes sustainability
By combining fresh, sophisticated colors with contemporary graphics, The Flow transforms ordinary packaging into a stylish statement.
- Metallic finishes for unique brilliance and light effects
- Wide color gamut and customization options to stand out on shelves
- Cutting-edge visuals reflecting the latest graphic trends
Gentle Wave
Ride the Wave of Natural Care
Gentle Wave is the label concept for the personal care market.
Inspired by consumer consciousness, Gentle Wave celebrates a mindful shift toward a conscious transformation. Like a wave that shapes the shore without ever forcing its will, this concept embodies the spirit of gentle, lasting change.
The abstract design, inspired by the organic movement of water, uses deep greens, vibrant teals, and soft oranges to evoke vitality, balance, and natural energy. Fluid lines and organic color gradients mirror the soothing motion of water — a natural reminder that sustainability is not abrupt, but a continuous, nurturing force.
The luminous touches of Ecoleaf/STARSHINE™ amplify this feeling of movement and renewal, turning the packaging into a vivid symbol of mindful care flowing through every choice.
Technical Specs
Natural Swipe
Effortlessly Clean, Naturally Fresh
Natural Swipe is positioned as the smart, eco-conscious solution for modern laundry care.
Where Gentle Wave whispers, Natural Swipe acts — quick, precise, and inspired by nature’s effortless ability to restore balance. In The Flow narrative, it represents the dynamic current of innovation: smart, swift, and deeply respectful of the environment.
The energetic contrasts in color featuring teal, navy, white, and pink and the fluid along with rounded abstract design, evoke the idea of a single, natural gesture wiping away impurities.
Through Ecoleaf/STARSHINE™’s shimmering effects, the packaging captures this fresh, confident energy — a visual statement that change can be powerful, beautiful, and light on the world.
Technical Specs
Botanical Stream
Savor the Essence of Nature
Botanical Stream is a refined tribute to the tradition and craftsmanship of the spirits market, brought to life through a modern, nature-centric lens.
Completing the journey of The Flow, Botanical Stream invites us to savor a more rooted, thoughtful connection with nature. It flows like a clear stream, carrying with it centuries of botanical tradition, reimagined through the lens of sustainability, in accordance with continuous change.
The ethereal, vaporous design, infused with purples, lilacs, and pinks, reflects the delicate craft of distillation and the richness of natural ingredients.
The gentle brilliance of Ecoleaf/STARSHINE™ gives the packaging an almost tactile sense of depth and refinement — a reminder that conscious choices, like the finest spirits, are born from patience, passion, and respect for what flows around us.
Technical Specs
Scarlet Glide
Intentional Grace in Every Drop
Scarlet Glide is a Cabernet Sauvignon that speaks the language of depth in motion. It combines the varietal's commanding structure with the fluidity of elegance — a bold red that moves with refinement, not force. It embodies the idea that even the most robust expressions can carry grace and intention. It is the evolution of conscious luxury — one that understands power not as volume, but as harmony between taste, design, and environmental responsibility.
Just like Cabernet Sauvignon’s signature profile — full-bodied, layered, resonant — Scarlet Glide flows through the senses with a measured rhythm, inviting the drinker to pause, breathe, and engage.
Enriched by Ecoleaf/STARSHINE™, the label becomes an integral part of the experience. The metallized strokes glint with subtle vibrancy, echoing the richness within the bottle and bringing the story to life through light, texture, and emotion.
This is not just a wine to pour. It’s a wine to follow — one that glides through glass, conversation, and time.
Technical Specs
In an increasingly sustainability-driven market,
The Flow offers brand owners a strategic advantage.
Consumers demand eco-friendly packaging without sacrificing beauty and sophistication.
Discover more in the interviews with our experts.
